Amsterdam, 20-05-2011

€ 50.000 for Start-up New Business School students

European Space Agency grants students financial subsidy

NBS 3rd year students Mick Niepoth, Florian Roell and Pepijn Soede were granted a financial support through a programme initiated by the European Space Agency (ESA) and Rabobank. The ESA offers this programme as an opportunity to all start-up companies that incorporate or use space technology in their product or service. The selected projects receive a financial support that ranges from € 50,000 to €100,000 euro’s.

On April 18th, the three young entrepreneurs, students at the New Business School, Amsterdam, part of Nyenrode Business Universiteit, received the exciting news stating that their project had been approved. Mick, Florian and Pepijn are developing software that enables large and small publishers to produce iPad/tablet compatible content such as magazines and so on. With this software, the possibility of reading magazines on the iPad will unleash an experience full of slideshows, videos and audios. In order to build up this software, the students are using a technology based on a certain type of space engineering and, therefore, they were eligible to apply for the ESA subsidy. ESA has successfully transferred over 200 space technologies to non-space sector business applications.

For those interested in following their next steps until the launch day or interested in supporting them and/or the company itself, the students have created their temporary website: www.RoadToLaunch.com

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This is yet another practical example of how the New Business School Amsterdam encourages its students to apply their academic thinking to real life entrepreneurial ventures. This is what makes us proud.
Timo Timmerman MLD, Dean of New Business School Amsterdam

They are passionate about their concept and have the ability to make others equally excited. They are practical and realistic, while still remaining ambitious and idealistic.
Randy Bootland, Professor of Strategy

We had to be creative, goal-directed, resourceful, and commercial. The European Space Agency grant is a very encouraging milestone for us...
Mick Niepoth, founder / student New Business School, Amsterdam

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Nyenrode is the only private university in the Netherlands. In 1946, captains of industry from leading Dutch corporations as KLM, Shell, Unilever, Philips and Akzo, took the initiative to start an institute where an action-inclined, internationally focused generation of new business leaders would be educated. Nyenrode’s ambition is to deepen the knowledge of our internationally oriented, carefully selected students towards sustainable leaders, robust accountants and agile and creative entrepreneurs. For business, by business has been our motto from the day our institute was established. It still defines the university and assures that practical relevance is of main importance to our faculty.

New Business School, Amsterdam (part of Nyenrode Business Universiteit) opened in 2006, in cooperation with the University of Westminster, and offers an international Bachelor degree in New Business. Both academic development and professional development are central to the programme: it represents the third path in higher education in the Netherlands that allows students to develop themselves into creative and responsible business men and women. Projects in India, Ethiopia and China and a semester in London contribute to the student’s international ambitions.

   
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